Yeah...I've done my post-graduation in mass media. I've worked across a wide variety of media, right from print to radio to television to the new media, but, that isn't why I am crazy about media. I fell in love with media, a long, long time ago.
I was in third grade when my parents brought home a colour television. Those were the days of Doordarshan and numerous UGC programs and farm-based programs. They were quite boring for a 8-year-old but then, I looked forward to the commercials on television. I so loved the 'Hamara Bajaj' jingle which I would hum while playing 'hop,skip and jump' with my friends.
Then, there was the Onida devil commercial that used to scare me to bits. I spend many a sleepless nights, wondering if the devil was hiding just outside the window. Of course, there was the very smart Lalithaji, who was very much like the noisy aunty next-door. Really, those early days help build a fascination for media within me. And the love affair continues. Now with the Web 2.0, internet is also a medium that I have come to really adore. The internet in general, with social media in particular holds immense possibilities. I get really excited when I start to explore them.
I am going to share my views on all forms of media, especially television and Web 2.0 through this blog. Hope you find something interesting, entertaining and engaging here.
Recently, the Supreme Court came down heavily on Television channels for using ‘hate and all such spicy things’ to increase their ratings especially during their prime-time debates. Terming hate speech a ‘poison’ affecting the social fabric of the country, the Supreme Court asked, “Where is our nation headed to if hate speech is what we are feeding on?” Mainstream channels still hold sway and the role of the anchor becomes critical. Media must have freedom of expression but should know where to draw the line, the apex court added. The Supreme Court’s rap for Indian Television media comes at the heel of several controversial and often polarizing discussions that prime-time debates usually delve upon. These vitriolic debates often reach heated heights when communally or socially inflammatory issues are discussed with an eclectic ‘panel of experts’ who most often out-shout each other. Media traditionally is called as the fourth estate, the fourth pillar of democracy that is the w...
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